Services
Amazon Marketing Agency: Full-Funnel Growth, Not Siloed Tactics
Feb 16, 2026
Hero
Running Amazon PPC without SEO is expensive. Running SEO without listing optimization is pointless. GigaBrands is the Amazon marketing agency that integrates every growth lever — PPC, SEO, listings, and brand building — into one cohesive strategy.
The Problem: Siloed Marketing Is Killing Your Margins
Most Amazon brands cobble together their marketing from disconnected pieces: a PPC freelancer here, a listing optimizer there, maybe an SEO tool they never log into. The result is predictable.
Your PPC agency doesn't talk to your listing writer — you're driving paid traffic to listings that convert at 8% when they should convert at 15%
Your SEO strategy ignores your ad data — the highest-converting search terms from PPC never make it into your organic keyword strategy
Your listings look good but don't sell — pretty A+ Content that isn't built around the keywords and pain points that actually drive purchase decisions
Every vendor optimizes their silo — your PPC ACoS looks great but TACoS is climbing because no one owns the full picture
No unified measurement — you can't attribute growth to any specific initiative because everyone's reporting on different metrics
Brand building is an afterthought — you're chasing sales with promotions and coupons instead of building a brand that commands premium pricing
The fundamental problem isn't any single tactic. It's that no one is orchestrating the whole system.
How GigaBrands Does Amazon Marketing Differently
We're a full-service Amazon marketing agency. Not full-service like "we'll do whatever you ask." Full-service like "we own your entire Amazon growth strategy and every piece talks to every other piece."
Integrated Strategy, Not Bolt-On Services
When we optimize a listing, it's informed by PPC conversion data. When we run ads, the keyword strategy aligns with organic ranking targets. When we plan A+ Content, it's built around the search terms and pain points that actually drive purchase. Everything connects.
AI-Assisted Cross-Channel Optimization
Our AI systems identify opportunities across channels automatically. If a PPC search term converts at 25%, it gets flagged for organic SEO targeting. If a listing's conversion rate drops, it triggers a diagnostic before ad spend is wasted on a broken page. Humans set strategy; AI handles the velocity.
50+ Brands of Cross-Category Intelligence
We manage marketing across 50+ Amazon brands in 20+ categories. That portfolio gives us real-time intelligence on what marketing strategies are working now — not what worked last year. When Amazon changes the game (and they do constantly), we see it across our portfolio before most brands even notice.
Brand Building That Compounds
We don't just chase the next sale. We build Amazon brands that compound — Brand Stores, Sponsored Brand campaigns, Posts, A+ Premium Content, and off-Amazon traffic strategies that create a moat around your listings.
What's Included
Full marketing strategy and growth roadmap
PPC management across all Amazon ad types (SP, SB, SBV, SD, DSP)
Amazon SEO: keyword research, listing optimization, backend fields
Listing copywriting optimized for both conversion and ranking
A+ Content strategy and design direction
Amazon Brand Store design and optimization
Amazon Posts strategy and management
Competitor monitoring and market positioning
Promotional strategy (coupons, Lightning Deals, Prime Day planning)
External traffic strategy (social media, Google, influencer)
Monthly full-funnel reporting with profitability analysis
Dedicated senior strategist with weekly communication
Quarterly brand growth reviews
Results We've Delivered
41% Average Increase in Total Revenue
Brands that move from siloed marketing to GigaBrands' integrated approach see an average 41% total revenue increase within 6 months — because every channel amplifies the others.
28% Average Improvement in Profit Margins
By aligning PPC with organic ranking, optimizing listings for conversion, and reducing wasted spend, our clients see an average 28% improvement in Amazon profit margins.
$205M+ in Total Amazon Sales Managed
Our team has managed over $205M in Amazon sales across 50+ brands. We've seen what works at every scale — from brands doing $50K/month to brands doing $500K+/month — and we know how to unlock the next level of growth.
Frequently Asked Questions
Why should I use one agency for everything instead of specialists?
Because the connections between channels are where the biggest gains hide. Your PPC search term data should inform your SEO strategy. Your listing conversion rate directly affects your PPC profitability. Your brand building efforts reduce long-term ad dependency. When these channels are managed by different vendors, no one captures the cross-channel value. A unified team finds opportunities that siloed specialists structurally cannot see.
What makes GigaBrands different from other Amazon marketing agencies?
Three things. First, AI-assisted operations — our systems handle high-frequency optimization tasks (bid adjustments, keyword harvesting, anomaly detection) so our strategists focus on strategy, not spreadsheets. Second, 50+ brand portfolio intelligence — we see what's working across the Amazon ecosystem in real time. Third, senior operators, not junior account managers — the people setting your strategy have individually scaled multiple brands past $1M/month.
What's your pricing structure?
We price based on scope and brand complexity, not a fixed percentage of ad spend (which creates perverse incentives to increase your budget). We'll give you a transparent quote after understanding your brand, goals, and current state during the initial strategy call.
Do you work with brands on Seller Central, Vendor Central, or both?
Both. We manage marketing strategies for 3P (Seller Central) and 1P (Vendor Central) brands, including hybrid models. Each channel has different marketing levers and constraints — Vendor Central's AMS platform, for instance, has different campaign types and reporting than Seller Central's advertising console. We know both inside and out.
How do you measure success?
We report on what matters: total revenue, organic revenue, TACoS (Total Advertising Cost of Sale), conversion rate, organic rank for target keywords, and most importantly, product-level profitability. We don't hide behind vanity metrics. If your brand isn't more profitable after working with us, something is wrong and we'll address it directly.
Your Amazon Marketing Should Work as One System
If you're tired of managing multiple vendors, reconciling conflicting reports, and watching your marketing channels work against each other — it's time for an integrated approach.
Book Your Free Strategy Call → GigaBrands: 50+ brands managed. $205M+ in Amazon sales. Founded by Hunter Harris. Featured in Forbes, Yahoo Finance, and Tampa Bay Times. Trusted by Ongrok, UEP, TruHair, Drink Poggers, RevGPS, PetScy, Elite Jumps, and more.